The 2015 MLB All-Star Game and Gillette Home Run Derby presented by Head & Shoulders recorded the best average audience for the two events since 2010, according to Nielsen Fast Nationals.
MLB's Summer Jewel Events averaged a 5.6 HH rating and 9.28 million viewers, an increase of +6% and +8% over last year's 5.3 HH rating and 8.56 million average. The combined audience marked the first time the events averaged more than 9 million viewers since 2010 (9.55 million). On Monday night, ESPN was the most watched prime time network on television as it aired the Gillette Home Run Derby presented by Head & Shoulders. Based on Fast Nationals it is expected that the MLB All-Star Game presented by T-Mobile will lead FOX to a prime time win on Tuesday. Year Average Viewership 2015 9,278,000 2014 8,559,000 2013 8,944,000 2012 8,988,000 2011 8,781,000 Cincinnati Reds third baseman Todd Frazier won the Derby, which featured a new format including a bracket style tournament and timed rounds. The American League won the right to home field advantage in the 2015 World Series with a 6-3 victory over the National League. Los Angeles Angels outfielder Mike Trout won the All-Star Game MVP presented by Chevrolet for the second consecutive year. |
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